About Lebara.

Featured Device

Looking to save on your mobile bill? Lebara has you covered. Unlike other networks, Lebara focuses on value for its customers without unnecessary extras. With SIM-only plans starting from just £5 a month, you’ll enjoy fast data speeds and 98% coverage, powered by Vodafone’s robust network. Plus, reliable customer service is available every day of the year to help with any issues. If you're looking for a smart, budget-friendly option, switching to Lebara is the way to go.


About us

The Smarter Story

Lebara was created in 2001 by three entrepreneurs. The name Lebara actually comes from the first letters of each of their names: LEon, BAskaran & RAtheesan. Turns out 'LBR' didn't have quite the same ring to it.

Our founders envisioned a company where everyone could stay connected affordably. In 2001, when the industry's standard was high cost for connecting, Lebara offered calls for just 1p per minute, talk about disruption.

To this day we lead the industry for customer value:

  • A robust, reliable network with 98% coverage Free India & UK
  • Free India & UK roaming included in all plans SIM-Only plans
  • SIM-Only plans starting at £5 a month
  • Award-winning customer service
  • No yearly price rises since 2020

Are you surprised that over 3 million customers in the UK have made the smarter choice to come to Lebara? We're not.

Lebara's International Reach

We've come a long way from our humble beginnings on shelves in corner stores. Today Lebara can be found in the UK, Germany, France, Netherlands & Denmark. And in cooperation with our brand licence partners and a brand new Travel e-Sim, Lebara's network is international. And though you can still find us in thousands of high street convenience shops, we are also available at national retail stores like Tesco, Aldi and Sainsbury. Plus we offer a hassle free digital shopping experience where folks can join seamlessly online and use our app to stay on top of their usage from the convenience of their phone.

Global Footprint Map

The Values Lebara is built on

Simple

Simple

We try to be as clear and consistent as possible in everything we do. Simple.

Bold

Enterprising

Entrepreneurial spirit is at our core and we're always looking for innovative ways to bring better value to our customers.

Open

Open

We have integrity for our commitments. We do what we say we'll do.

United

United

Our business is based in respect for all parties involved. We're committed to disrupting the market to bring smarter value to everyone.

General

All products bought on our website are provided by AO Retail Limited and are subject to our full T&Cs.